Brand Identity Design

The new branding elements we introduced included an expanded color palette, new typography for headlines, a simplified mountain peak shape that also serves as an arrow head element, and a color bar treatment used with custom photography.


Web Design

All of the branding elements came together in the web design, along with an organized layout. The dominant colors used for typography and backgrounds were the blue and greys from the palette. The elements accompanying photography as well as the icons provided splashes of color.


I have so been looking forward to seeing this website come to fruition and Creative Chain did not disappoint! I am so pleased! First thought is that it looks so good and Creative Chain nailed it from what I was hoping for visually!

– Melissa Hollinshead, Marketing Consultant for Logan Pass Construction